Are those Network Marketing (MLM) techniques always going to stay the same? Build a list, call your list, get referrals, invite people, do a presentation, sort them out and repeat. This business model has been around for decades and people have been using pretty much the same techniques for that same time, why you ask, because it works. But what about NEW techniques? What about technology? What about using technology to your advantage.
Don’t get me wrong, those old techniques have been there for many years because they work, so if you are currently using those techniques in your business and it works for you, then you are ahead of those who are frustrated and not getting the results they are currently seeking by using these same techniques. But even if you are succeeding with those old school techniques to a certain level, it wouldn’t hurt to learn new techniques if you want to have even more growth and more prospects on a continuous basis.
The fact is that most people who succeed with traditional Network Marketing techniques all have certain qualities that makes them attractive and possess tremendous people skills, which not everyone is born with. Anyone can develop those skills with some training and I would highly recommend developing them no matter what if you want to grow your business with partnerships and develop long term relationships, but the beauty of the NEW techniques is that ANYONE currently involved or planning to get involved in Network Marketing can truly benefit from technology.
Yes, anyone that wants it big can have it big, because you are using the INTERNET as your market, so your list starts to become a bit larger when you add to your warm market all the people just like you who are looking for an opportunity just like you on a daily basis. It’s a numbers game and where can you find the biggest number of motivated and ambitious people in one single place?
This 2nd generation concept inherit all those traditional concepts (because we don’t want to re-invent the wheel right?), but you substitute all those old concepts with new technologies that are now available through the internet. For example, your list is still very important, but you change the way you build your list using the internet (instead of names and phone numbers you have names and email addresses). Instead of renting a room in a hotel and doing presentations, you record quality videos from the comfort of your home and promote them on the internet. Instead of contacting everyone and forget to follow up on certain people, you use auto-responders. You are not re-inventing the wheel, simply making another model.
Does it make since to you? Because it’s hard to show my excitement with only letters, but I am really excited about these online techniques and the way that old traditional concepts still exists as the root of it all, but they are being leveraged by softwares and online tools that simply did not exist not too long ago.
Since you are reading this blog and are obviously able to work with a computer and get on the internet so you NEED to get involve and start learning those new techniques if you want your organization to benefit from them as soon as possible.
If you have comments or questions related to this article, feel free to contact me.
knowledge is key to your success!
Ghislain Bryar


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